inside out.
the inside out theory; how you can mould each thought to detach from external validation.
Feel openly.
Speak authentically.
Feel openly.
Speak authentically.
Feel openly.
Speak authentically.
Feel openly.
Feel openly.
It all started with a coffee...
If I had a dollar (or pound) for every time someone said, "Can we grab a coffee? I'd love some advice on this crazy dance career of mine," I'd have bought shares in coffee beans long ago.
I built Guru because I was tired of seeing brilliant and talented dancers burn out, suffer, and eventually quit, not (ever) from a lack of talent, but because no one ever gave us a strategy.
No one teaches us how to price ourselves, manage money between gigs, get seen, or stay sane whilst chasing our dreams. We're trained to be artists, not entrepreneurs.
Well, that changes now.
I've created a system that gives you what the industry and your college education failed to teach you - in the simplest, most affordable, and most effective way possible.
We all want the same 3 things:
• More jobs
• More money
• More fulfilment.
So, for just £4.99/month, you get:
One weekly email with 3 simple, powerful action steps
to help you get just that: more jobs, money, & fulfilment.
Otherwise, what is the point?
You also get...
One monthly lottery entry to win cash to support this caffeine addiction we have... (jk), to spend how you want!
Listen, headshots are hella expensive. So are LaDucas. So is training (sometimes). But with Guru, each month you've now got the chance to have all of that paid for.
There's something else that never existed before...
A performer's lottery.
Well, it does now.
YOU, let's have coffee.
For only £4.99 (one coffee) you'll get:
One Weekly Email - aka our virtual weekly coffee date. Inside each email are 3 actionable, powerful steps:
• Step 1: How to book more jobs (and keep booking).
• Step 2: How to make (and manage) more money.
• Step 3: How to feel more fulfilled whilst doing it all.
One Monthly Lottery Entry - aka cash for your career! Use it for training, headshots, or your next project.
Guru is my way of having coffee with you, every single week, and setting you up for success for the career (and life) that you want.
Yes, the coffee is virtual. Yes, the conversation will primarily be through email. But when you read your email each week, you can imagine me sitting down to my computer with you in mind, sipping on my morning latte and thinking, 'Ok, how can I change their life? Where are they struggling? What does she/he/they most need to hear right now?'
And when you read it, you can take it in, with your morning cuppa, knowing I wrote everything on that page specifically for you.
In short, I am going to change your life for the price of a coffee, because support shouldn't be a luxury.
WHY IT WORKS
Most programs motivate you. But we know you can't motivate anyone.
You can only inspire them to motivate themselves.
Most programs 'motivate' you. Guru moves you.
No More Guessing
You'll stop guessing how to find work, and start attracting the opportunities for yourself.
Stop Dreading Money
You'll stop dreading money and finances, and start making and managing it all like a pro.
No More Burnout
You'll stop burning out, and start building balance and a true sense of fulfilment.
Guru isn't a course. It's not coaching. It's momentum.
Small, consistent, easily implemented actions that build longevity.
All the things you wish you knew before you started? Here they are.
WHAT YOU GET WITH GURU
• Weekly emails providing clarify, focus, and direction.
• A monthly cash lottery to reinvest in you.
• Exclusive discounts for future training programs.
• A lifetime of access to the growing email archive.
WHY I MADE THIS
I'm just so tired of seeing...
• Casting directors, choreographers, and agencies profit off of dancers' desperation.
• Training Programs charging $$$$ for empty promises and (honestly) shitty advice.
• Incredible dancers quitting because they're exhausted, broke, and completely lost.
Dancers don't need a pep talk.
They just need a plan.
And that plan should be accessible to everyone.
And that's why I built Guru.
LONDON, UK
"I joined Guru to quit my muggle job."
"I joined Guru because I was
tired of winging it."
"I joined Guru because I didn't want my
career to depend on luck."
"I joined Guru because I am
done waiting to be chosen."
"I joined Guru because I
want a plan, not just a dream."
"I joined Guru because I wanted to learn what they don't teach you in school."
VANCOUVER, BC
"I joined Guru to work smart, not just hard."
"I joined Guru because I was
tired of being broke between jobs."
"I joined Guru because I wanted to
create stability without selling out."
"I joined Guru because I
wanted to love dance again."
"I joined Guru because
if I didn't, I was going to quit."
"I joined Guru because
I can't have coffee with Christie every week, so this is the next best thing."
SYDNEY, AUS
"I joined Guru because I was
done with being constantly burnt out."
"I joined Guru because I was
tired of feeling behind."
"I joined Guru because I didn't want to have to figure everything out the hard way."
"I joined Guru because I'm so done with comparison and competition."
"I joined Guru because I'm ready to level up and be the boss of my own career."
"I joined Guru because
it's £4.99 and I'm not stupid."
SO, WHAT'S IT WORTH?
If you hired a coach for weekly guidance, you'd pay £200 - £400/month.
If you took a business-for-dancers course, it'd be £99+ per workshop.
If you're winging it on your own, the cost is likely burnout, confusion, and missed opportunities.
The truth?
The value of Guru is £19.99/month.
But for our first launch - we're keep it accessible for all.
Join today for just £4.99/month!
(That's less than your Starbucks order).
Because every dancer deserves support, structure, and strategy - not just the 1%.
- The 3 Biggest Mistakes Dancers Make (And How To Fix Them)Sat 01 NovOnline via Zoom
My gift to you...
This is all the information I wish I'd had when I started.
It's everything I've learned - condensed, implementable, and affordable.
So let's have coffee.
Let's build the dance career you actually deserve.
Starbucks won't get you a contract.
But Guru might.
Caffeine wears off. Strategy doesn't
Stop drinking away your career, and start investing in it.
Cheers,
C x
BE THE FIRST TO KNOW
Let's skip the small talk.
I'll email you the good stuff.
Cuz if it's not Guru - it's just noise.
Pour yourself a coffee. I'll be right there...
IS THIS YOU?
Meet the three dancers Guru was built for: Summer, Dani, & Brooke.
Different stages, same dream - and the same need for a plan.
ALIGN YOUR AVATAR
1
SUMMER
Summer is bright-eyed, passionate, and ready to take on the world. She's training hard, juggling school, side jobs, and some self doubt. She's scrolling auditions and scholarships but secretly thinking, "Where do I even start?"
HER STRUGGLES
Summer feels unprepared for the entertainment industry beyond the studio. She doesn't know how to turn her training into a career. She worries about money and her future, and she's unsure where to find real guidance that will give her the support she needs.
HOW GURU HELPS
Guru gives Summer a head start. Each week, she learns practical steps to build confidence, make smart moves early, and understand what it really takes to turn her passion into a profession - all before she even graduates.
2
DANI
Dani is graduated, hustling, and trying to make their mark. They're teaching, auditioning, freelancing, waiting tables - whatever it takes. Some days they feel unstoppable, and other days they're googling, "how to not cry in class and still pay rent."
THEIR STRUGGLES
Dani is overwhelmed by rejection and instability. They feel stuck between "I think I'm getting good" and "I'm getting nowhere." They're unsure how to find consistent work or have any financial stability, and they're starting to lose confidence in their talent and ability.
HOW GURU HELPS
Guru helps Dani build momentum. Every email gives them small, simple steps that rebuild confidence, sharpen their strategy, and put money back in their pocket. They start booking smarter, managing better, and remembering why they started in the first place.
3
BROOKE
Brooke is experienced, skilled, and respected - but tired. She's performed, toured, taught, created, and now she's craving more balance, more meaning, and maybe a new direction. She's now asking, "What's next for me?"
HER STRUGGLES
Brooke is juggling burnout and creative restlessness. She wants to shift into choreography, direction, or another creative endeavour; something beyond 'being chosen'. She feels like she's hit a ceiling professionally, and she's searching for fulfilment beyond 'the next gig'.
HOW GURU HELPS
Guru helps Brooke evolve. It gives her the tools to expand her artistry into entrepreneurship - to build wealth, leadership, and longevity in her career. This means no more hustling for every job - just clear strategy, steady growth, and genuine satisfaction.
You don't need to do more. You just need to do what matters.
No matter who you are, Guru is built for you.
And you don't need another subscription. You just need this one.
